We hear about them all the time.
We often see the opportunities ourselves, or at least the beginning of them, and yet for often relevant reasons leave them be.
In this evolving market, those opportunities invariably mean thought has to be put into them and even through that thought options and alternatives can be produced.
And these, while not resembling the original opportunity in any way, will provide the platform for growth.
Make time to think about these opportunities, reject them quickly based on the information you have or you might need to seek out more information or other options.
If you’re not moving faster than your market then your business is in decline.